SEO CONSULTANCY
For 14 years I’ve been working with brands to increase their website traffic. Here’s how my SEO consultancy services can help you and your team.
SEO CONSULTANCY DONE RIGHT
Do you need an external expert? A fresh pair of eyes? Someone who can work out what needs to happen with your SEO and how it fits into your wider marketing? Hiring me as your SEO consultant provides just that.
Get immediate access to 14 years of SEO experience and we’ll work out where your brand is, where you want to get it to and how we’re going to get there.
My goal is to provide you with clear, actionable advice that will make a difference to your website’s traffic and to your brands bottom line.
- WHAT SEO CONSULTANCY INVOLVES -
My role in working with you is to give you skills, tools and confidence for you to take your SEO to the next level. To achieve that we’ll work across three core areas:
PLANNING
Reviewing your past performance and working out what we need to do to reach your business goals.
GROWTH
Working with your teams to oversee site improvements while monitoring the SEO performance of your website.
FORECASTING
Planning your future SEO performance as your website evolves and adapts over time.
"Working with Dan was great. He takes a complex subject and turns it into an easily understandable process. The outcome of which was great insight into what we can do to improve our SEO. Plus some additional insights that we did not expect to get."
Luke Rogers - Commercial Director at Ai Build
- THE PROCESS -
During each of these three stages that we work through you’ll get a clear understanding of what we’re doing and why we’re doing it - all in a jargon free way you and your team can understand. Here’s the detail of what we will be covering:
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HOW WILL CONTENT MARKETING BENEFIT MY BRAND?Incorporating content marketing into your marketing mix brings 3 key advantages: First, each piece of content has the capacity to rank bringing you extra traffic. Second, adding relevant content demonstrates your expertise showing to Google that you are an authority – helping other pages across your website to rank. Thirdly, people will link to your content, if it’s good, helping your website to gain more authority allowing it to rank more highly for more competitive search terms.
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WHO CREATES OUR CONTENT?As I’m not a copywriter any content marketing collateral is completed by a small number of close and trusted copywriters who I have used over the years. Meanwhile, the strategy and direction of a content marketing campaign starts and ends with me.
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HOW QUICKLY CAN WE SEE RESULTS?Most brands typically approach content marketing as part of their marketing strategy that can be counted in years not months. So, content marketing is a long term investment before you will start to see results. This is because adding more and more content tends to have a cumulative effect on a site so the more content that is added the bigger the impact.
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DO YOU GUARANTEE RESULTS?No. There are too many variables outside of my control to guarantee you results. However, alongside any content marketing campaigns which are launched I set up tracking and reporting so you can have a clear overview of the impact of the content that is produced.
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CAN WE WRITE THE CONTENT OURSELVES?Any content I manage is always completed by professional copywriters. These are people who have spent decades writing carefully crafted copy which aligns to both your brand tone of voice and Google guidelines. While we work closely with you and your internal teams to draw out your insights and expertise the actual work is always completed externally.
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DO YOU OFFER CREATIVE CONTENT CAMPAIGNS?The type of content marketing I offer is purely written in nature and doesn’t extend to skills like videography and photography. If you do require these because you’re looking to include the content in wider marketing then I’m happy to introduce you to partners in these industries.
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HOW LONG DO YOU WORK WITH CLIENTS FOR?Most of my clients work me on long term engagements. Some of my clients have already involved me for over 3 years in their marketing.
"We recently worked with Dan on a project and what a delight he was. I have to admit that I have high standards around suppliers but Dan thoroughly surpassed them. He delivered strategic advice, made us think and his overall recommendation was well presented and rich with insight."
Dan Morris - Founder at Arrive & Found
- SEO CONSULTANCY QUESTIONS -
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HOW WILL CONTENT MARKETING BENEFIT MY BRAND?Incorporating content marketing into your marketing mix brings 3 key advantages: First, each piece of content has the capacity to rank bringing you extra traffic. Second, adding relevant content demonstrates your expertise showing to Google that you are an authority – helping other pages across your website to rank. Thirdly, people will link to your content, if it’s good, helping your website to gain more authority allowing it to rank more highly for more competitive search terms.
-
WHO CREATES OUR CONTENT?As I’m not a copywriter any content marketing collateral is completed by a small number of close and trusted copywriters who I have used over the years. Meanwhile, the strategy and direction of a content marketing campaign starts and ends with me.
-
HOW QUICKLY CAN WE SEE RESULTS?Most brands typically approach content marketing as part of their marketing strategy that can be counted in years not months. So, content marketing is a long term investment before you will start to see results. This is because adding more and more content tends to have a cumulative effect on a site so the more content that is added the bigger the impact.
-
DO YOU GUARANTEE RESULTS?No. There are too many variables outside of my control to guarantee you results. However, alongside any content marketing campaigns which are launched I set up tracking and reporting so you can have a clear overview of the impact of the content that is produced.
-
CAN WE WRITE THE CONTENT OURSELVES?Any content I manage is always completed by professional copywriters. These are people who have spent decades writing carefully crafted copy which aligns to both your brand tone of voice and Google guidelines. While we work closely with you and your internal teams to draw out your insights and expertise the actual work is always completed externally.
-
DO YOU OFFER CREATIVE CONTENT CAMPAIGNS?The type of content marketing I offer is purely written in nature and doesn’t extend to skills like videography and photography. If you do require these because you’re looking to include the content in wider marketing then I’m happy to introduce you to partners in these industries.
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HOW LONG DO YOU WORK WITH CLIENTS FOR?Most of my clients work me on long term engagements. Some of my clients have already involved me for over 3 years in their marketing.
BOOK AN INTRODUCTORY CALL
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